Affiliate & Advertising Disclosure
Homebrew Guide believes in total candor with our readers. In compliance with the United States Federal Trade Commission (FTC) Guides Concerning the Use of Endorsements and Testimonials in Advertising (16 CFR Part 255), this disclosure details our commercial relationships, affiliate merchant programs, and how our independent laboratory evaluations remain strictly insulated from commercial partnerships.
“Homebrew Guide is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com, Amazon.co.uk, Amazon.ca, and affiliated regional marketplaces.”
All Amazon links on this website utilize our verified Associates tracking parameter: tag=homebrew079-20.
1. How Affiliate Links Function
Throughout our tested equipment guides, hop oil compendium, yeast profiles, grain bill database, and beginner brewing walkthroughs, you will encounter outgoing links directing you to suppliers where specific brewing equipment, fermentables, and consumables can be purchased.
When you click on one of these merchant links and complete a purchase within the retailer's referral attribution window (typically 24 hours for Amazon, or 30 days on specialty homebrew retail networks), the retailer pays us a small percentage-based commission on the transaction.
The price you pay for any kettle, hydrometer, grain bag, or hop sachet is identical whether you use our affiliate link or type the merchant's URL directly into your browser address bar. Merchants cover referral fees out of their existing marketing margins; you are never charged a markup or surcharge.
2. How We Clearly Identify Affiliate Links
In accordance with FTC guidance requiring clear and conspicuous placement before or immediately adjacent to commercial endorsements, we distinguish affiliate elements through visible UI affordances:
- Tactile Call-to-Action Buttons: Buttons styled with shopping cart icons and explicit text such as Check Current Price on Amazon or Check Price on Amazon.
- Product Code Transparency: We print the verified Amazon Standard Identification Number (ASIN) directly beneath product cards (e.g.
ASIN: B000MX00N2 • Tag: homebrew079-20) so you can verify product authenticity. - Rel Attributes: All outbound commercial links incorporate strict HTML
rel="noopener noreferrer sponsored"attributes per World Wide Web Consortium (W3C) and Google Search Quality guidelines.
3. Dynamic Pricing Transparency & Amazon Associates Compliance
In strict accordance with Section 4 of the Amazon Associates Program Operating Agreement and Federal Trade Commission regulations on deceptive pricing (16 CFR Part 233), Homebrew Guide does not hardcode static or outdated dollar amounts (such as fixed $649 or $799 price tags) across our equipment reviews.
Prices and availability on Amazon fluctuate dynamically due to algorithmic repricing, merchant promotions, Prime Day events, and supply levels. Displaying fixed static prices risks misinforming consumers and violating Amazon's operating rules.
- Broad Price Tiers & Brackets: We organize gear using general budget indicators (e.g.,
$,$$,$$$, or “Under $30”, “$100 – $140”, “$350 – $450”) to provide accurate financial context without committing to an unverified static figure. - Real-Time Price Verification Links: Our product action buttons clearly state Check Current Price on Amazon. Clicking this link takes you directly to the live Amazon listing where today's verified retail price, coupon discounts, seller ratings, and delivery options are displayed.
- Zero Misleading Price Snippets: We do not publish hardcoded prices in search engine structured data that could conflict with Amazon's real-time prices.
4. Editorial Independence & Objective Testing Standards
Our testing team consists of BJCP-certified judges, seasoned all-grain homebrewers, and fermentation technicians. Our commercial affiliations do NOT dictate our editorial conclusions, ratings, or recommendations:
Manufacturers cannot purchase favorable review ratings, pay for inclusion in our guides, or alter our published verdicts.
Every gear review published includes an explicit list of critical tradeoffs, cleaning difficulties, weld flaws, or temperature hysteresis issues. If a product fails physical stress testing, we state so unequivocally.
Our brewing calculators run purely on established physical equations (Glenn Tinseth IBU formulas, ASBC standard methods, thermodynamic infusion curves) with zero commercial bias.
For complete details on our sanitation criteria and testing methodology, review our Evidence & Editorial Policy.
5. Other Participating Merchant Networks
In addition to the Amazon Services LLC Associates Program, Homebrew Guide may partner with independent specialty homebrewing supply companies, homebrew equipment manufacturers, and affiliate network intermediaries (such as ShareASale, CJ Affiliate, Impact, or AvantLink). The same standards of non-negotiable editorial objectivity apply uniformly to all partner networks.
If you have questions regarding our affiliate disclosures, wish to verify a specific product link, or represent a homebrewing supplier with innovative equipment for testing, reach out to our team through our Contact Form.